Groove Wallpaper | Retro 70s Modern Design

Groove Wallpaper brings a fresh, modern twist to retro design. It's simple, a repeating motif captures the essence of 1970s style, but with a cleaner, more contemporary feel. The result is a laid-back geometric that adds character and rhythm to your walls without ever feeling loud or overwhelming.

Coloured in a palette of pared-back retro hues, Groove channels nostalgic charm in a way that feels calm and considered. It's an easy-going design that works beautifully as a subtle backdrop, allowing furniture, artwork and accessories to shine while still giving the room a distinct sense of style.

Main Features

Simple geometric print with a relaxed retro 70s influence
Pared-back colour palette for a modern, understated take on vintage style
Adds pattern, texture and personality without feeling garish or overpowering
Versatile enough for both minimalist schemes and more eclectic interiors
Ideal for feature walls or full-room installs in living rooms, bedrooms, hallways and social spaces

Technical Details

Roll width: 75 cm
Roll height: 7 m
Pattern match: Straight match
Vertical pattern repeat: 37.5 cm
Install method: Butt joint

Why Choose Groove Wallpaper from Proleno?

If you're looking to embrace retro wallpaper in a subtle, sophisticated way, Groove is a standout choice. Its refined colours and unfussy pattern bring just the right amount of 70s flair, creating a backdrop that feels stylish rather than theme-led.

Use it to create rooms that feel warm, relaxed and thoughtfully put together – a quietly confident design that nods to the past while fitting seamlessly into modern interiors.

Compare paper types

Premium paper: Paste-the-wall & butt join; Smooth matte finish; Good durability & wipe clean; PVC-free and printed with non-toxic inks; Fire rating - European standard en 13501 1 c-s1 d0
Patterns sold at 75cm wide (29.5")

Luxury paper: Paste-the-wall & butt join; Sand satin finish; Great durability & scrub clean; Paper-backed vinyl and printed with non-toxic inks; Splash resistant and suitable for bathrooms and kitchens; Fire rating - European standard EN 13501-1: B-s2, d0 & US standard ASTM e84; Class A
Patterns sold at 75cm wide (29.5")

Self-adhesive paper: Peel & stick & butt join; Smooth matte finish: Good durability & wipe clean; PVC-free and printed with non-toxic inks; Fire rating - European standard en 13501 1 c-s1 d0; Patterns sold at 75cm wide (29.5")

Superluxe silk paper: Paste-the-wall & butt join; Silk-effect satin finish; Excellent durability, scrub clean & tear-resistant; Fabric-backed vinyl and printed with non-toxic inks; Splash resistant and suitable for bathrooms and kitchens; Fire rating - European standardEN 13501-1: B-s2, d0

How to calculate number of rolls needed

Measure Walls: Measure the total width and height of each wall you'll wallpaper.
Calculate Drops per Wall: Divide the wall's width by the wallpaper's width (e.g., 0.75m). Round up to the next whole number for your "drops".
Account for Pattern (Crucial!): Check the pattern repeat. Add the repeat length to your drop height for each drop, as you'll lose material matching.
Calculate Total Length Needed: Multiply the number of drops (including pattern repeat adjustments) by the height of the wall to get the total length required for that wall.
Calculate Rolls per Wall: Divide the total length needed by the length of one roll (e.g., 7m). Round up to the next whole number.
Sum for Room: Repeat for all walls and add up the rolls needed, adding 10-20% extra for waste, errors, or future repairs, especially with large patterns.

Delivery

We'll aim to have your new wallpaper with you as soon as possible.

All of our wallpaper and samples are printed on demand. We do this for two main reasons:

The Environment - Printing on demand reduces wastage, which has obvious environmental benefits
Quality Control - As well as the environmental benefits, printing on demand also ensures that all of our wallpaper is quality checked immediately before it is sent to you.

Once ordered, your print will be quality checked by our experts to ensure it's perfect, then packaged securely. Our delivery partners will then collect your wallpaper for shipping.

Delivery times will be calculated for you at checkout.